Heineken has unveiled a new sustainability strategy that will see the brewer increase renewable energy production, set science-based targets across distribution, cooling and packaging, and pilot an internal carbon pricing scheme.
Heineken’s Drop the C program aims to grow the company’s share of renewable thermal energy and electricity production from 14 to 70 percent by 2030. This implies an 80 percent reduction target in carbon emissions compared to the 2008 base year. During 2017, Heineken identified a number of projects that will contribute to the achievement of its 2030 ambition. The targets will be externally verified by the Science Based Targets initiative.